Senior SEO Specialist

About the Role

Our client is seeking a highly analytical and results-oriented Senior SEO Specialist to join their dynamic marketing team in Southampton . This role is essential for driving organic growth and improving search engine rankings for their online presence. You will be responsible for developing and implementing effective SEO strategies, conducting in-depth keyword research, and optimising website content and technical aspects. This is a great opportunity for a seasoned SEO professional to take ownership of organic search performance and contribute to the company's digital success.

Key Responsibilities

• Develop and execute comprehensive SEO strategies to increase organic search traffic and improve search engine rankings.
• Conduct thorough keyword research and competitive analysis to identify opportunities for growth.
• Perform website audits, including technical SEO, on-page optimisation, and off-page analysis.
• Collaborate with content creators and web developers to implement SEO best practices across the website.
• Monitor and report on SEO performance using tools like Google Analytics and SEMrush, providing actionable insights.
• Stay up-to-date with the latest search engine algorithms and SEO trends to ensure strategies remain effective.

Requirements

• 3+ years of proven experience in Search Engine Optimization (SEO), with a focus on organic growth.
• In-depth knowledge of SEO principles, algorithms, and best practices, including technical SEO, on-page, and off-page optimisation.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
• Strong analytical skills and the ability to interpret data to drive strategic decisions.
• Experience with website analytics and reporting.
• Excellent written and verbal communication skills.

Benefits

• Competitive salary package with performance incentives.
• Comprehensive private medical insurance and wellness programs.
• Dedicated budget for attending SEO conferences and training.
• A supportive and collaborative team environment in Southampton .
• Generous paid time off and pension contributions.