Social Media and Content Executive

Smiths Equipment Hire Ltd are the North Wets largest Independent Equipment Hire company with 19 Hire It Centres located across the region. Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application. We're looking for a creative, analytical and commercially minded Content Writer to plan, write and optimise content that improves our search engine rankings and drives high-quality traffic to our website. This role will be office based at our Blackpool Head office, no hybrid working as working closely with our marketing team essential, youll create engaging content, optimise existing pages, identify keyword opportunities and continually improve the performance of our website through SEO best practices. Key Responsibilities include: Strategically updating Web Content including product images and text. Conduct keyword research, competitor analysis, and content planning Knowledge of using GA4 and GSC, while not essential is desired. Ideally you will have the following skills and experience: Experience with CMS platforms such as WordPress Image optimisation, accessibility, and GEO (Generative Engine Optimisation) Product Page Optimization Working hours are Monday Friday 9am 5pm Benefits what we offer you.. Salary: Depending xwwtmva on experience 25 Days plus statutory holidays (33 days in total) An extra 2 days holiday after 5 years service Weekly pay FREE tool hire for all employees Excluding consumables and delivery Group Life Cover is provided at three times your annual salary My Wellbeing Services Employee Referral Scheme Pension scheme Full uniform provided Discounted personal legal services