Social Media Marketing Manager

About the Role

Our client is seeking an energetic and creative Social Media Marketing Manager to join their marketing department in Southampton . This role is crucial for building and engaging their online community, enhancing brand presence, and driving measurable results through strategic social media initiatives. You will be responsible for developing compelling content, managing social media channels, and analyzing performance to ensure alignment with marketing objectives. This is an exciting opportunity for a social media expert to take ownership and innovate within a collaborative team environment.

Key Responsibilities

• Develop and execute a comprehensive social media strategy aligned with business goals and target audience.
• Create, curate, and schedule engaging content across various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Monitor social media channels for trends, conversations, and opportunities for engagement, responding to comments and messages promptly.
• Analyze social media performance metrics, providing regular reports with insights and recommendations for improvement.
• Manage social media advertising campaigns, optimizing for reach, engagement, and conversions.
• Collaborate with the wider marketing team to ensure brand consistency and integrated campaign execution.

Requirements

• Proven experience as a Social Media Marketing Manager or similar role, with a strong portfolio.
• In-depth knowledge of major social media platforms, their algorithms, and best practices.
• Experience with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
• Excellent copywriting, editing, and visual communication skills.
• Ability to work independently and as part of a team in a fast-paced setting.

Benefits

• Competitive salary commensurate with experience.
• A hybrid work model that balances office collaboration with remote flexibility.
• Opportunities for professional growth and skill development in social media marketing.
• Contribution to innovative marketing campaigns in Southampton .
• A supportive and creative team culture.