Trade Marketing Manager - FMCG (Remote)

About the Role

Our client is seeking a strategic and innovative Trade Marketing Manager to drive sales and brand presence at the retail level, operating in a fully remote capacity to support their extensive FMCG portfolio. You will be responsible for developing and executing impactful trade marketing strategies, collaborating closely with sales teams and retail partners to maximize product visibility and off-take. This role is perfect for a results-oriented professional with a deep understanding of the retail landscape and a proven ability to create mutually beneficial partnerships that drive commercial success from anywhere.

Key Responsibilities

• Develop and implement comprehensive trade marketing plans aligned with brand objectives and sales targets.
• Collaborate with sales teams to support retail execution, including in-store promotions, merchandising, and point-of-sale materials.
• Analyze trade spend effectiveness and ROI, optimizing budgets for maximum impact.
• Build and maintain strong relationships with key retail partners, understanding their needs and objectives.
• Stay updated on retail trends, competitor activities, and emerging opportunities within the FMCG sector.

Requirements

• Proven experience in trade marketing , specifically within the FMCG industry.
• Demonstrated success in developing and executing effective trade marketing strategies and plans.
• Strong understanding of retail dynamics, shopper marketing, and category management principles.
• Excellent analytical, communication, and stakeholder management skills.
• Ability to work autonomously and manage complex projects in a remote environment.

Benefits

• Competitive salary and performance-based bonuses.
• Fully remote working arrangements offering excellent flexibility.
• Opportunities for professional development and career advancement.
• Collaborative and dynamic virtual team environment.
• Direct influence on brand performance and sales within the retail channel.