Open roleExternal
Trade Marketing Manager
- bristol, south west england, BS1 4SR, United Kingdom
- Permanent·Hybrid
- Full time
- £58,000 - £58,000 Per Annum
Job Description
About the Role
Our client is seeking a strategic and creative Trade Marketing Manager to develop and execute impactful in-store and channel marketing programs for their FMCG portfolio in Bristol . This role is crucial for driving brand visibility, sales, and consumer engagement at the point of purchase. You will collaborate closely with sales teams, brand managers, and retail partners to ensure effective execution of trade strategies. This hybrid position offers an exciting opportunity to shape how our brands are presented and promoted across various retail channels.
Key Responsibilities
- Develop and implement comprehensive trade marketing plans and promotional activities tailored to specific retail channels and key accounts.
- Collaborate with sales teams to support their objectives and provide them with the necessary tools and materials for effective selling.
- Manage the development and execution of in-store visibility initiatives, point-of-sale materials, and merchandising strategies.
- Analyze trade spend effectiveness and ROI, making recommendations for optimization.
- Stay current with retail trends, competitor activities, and consumer behaviour to identify new opportunities for trade engagement.
Requirements
- Minimum of 4 years of experience in Trade Marketing, Brand Management, or Sales within the FMCG industry.
- Proven ability to develop and execute successful trade marketing strategies that drive sales and market share.
- Strong understanding of the retail landscape, shopper marketing, and point-of-sale execution.
- Excellent communication, presentation, and negotiation skills.
- Bachelor's degree in Marketing, Business, or a related field.
Benefits
- Competitive salary with performance-based incentives.
- Hybrid working model providing a balance of strategic office work and remote planning.
- Comprehensive medical, dental, and vision insurance.
- Opportunities for professional growth and development in trade marketing.
- A dynamic and collaborative work environment in Bristol .