Digital Marketing & Social Media Coordinator

About the Role

Our client is seeking a vibrant and organized Digital Marketing & Social Media Coordinator to join their team in Sunderland . This role is crucial for managing and enhancing the company's online presence, with a strong emphasis on social media engagement and digital campaign execution. You will be responsible for creating captivating content, managing social media schedules, and contributing to broader digital marketing efforts. Working within a collaborative marketing department, you will help drive brand awareness, engage with our customer base, and support e-commerce growth objectives. This is an exciting opportunity for a budding marketing professional looking to gain hands-on experience in a fast-paced e-commerce environment.

Key Responsibilities

• Develop and schedule engaging content for various social media platforms (Facebook, Instagram, Twitter, LinkedIn).
• Monitor social media channels, respond to comments and messages, and foster community interaction.
• Assist in the creation and execution of digital marketing campaigns, including email marketing and paid social ads.
• Track and report on social media performance metrics, identifying trends and areas for improvement.
• Conduct market research to stay informed about industry trends and competitor activities.
• Collaborate with the marketing team on website updates and content management.

Requirements

• Experience in digital marketing or social media management, ideally within an e-commerce setting.
• Excellent written and verbal communication skills, with a talent for crafting engaging copy.
• Familiarity with social media management tools and analytics platforms.
• Basic understanding of digital marketing principles and concepts.
• Strong organizational skills and the ability to manage multiple tasks effectively.
• Proficiency in Microsoft Office Suite and basic graphic design tools is a plus.

Benefits

• Competitive starting salary and benefits package.
• Opportunity to work in a supportive and dynamic office environment in Sunderland .
• Extensive training and professional development opportunities.
• Exposure to various facets of digital marketing and e-commerce strategy.
• Team-building events and a positive workplace culture.