Digital Marketing Executive - E-commerce Focus

About the Role

Our client is seeking a proactive and results-oriented Digital Marketing Executive to join their dynamic team in Cardiff . This role is crucial for driving online growth and visibility for their e-commerce operations. You will be involved in executing a variety of digital marketing campaigns, with a specific focus on social media engagement and e-commerce conversion optimization. This is an excellent opportunity for an individual looking to develop their career in digital marketing within a supportive and forward-thinking company located in the heart of Wales .

Key Responsibilities

• Execute and manage digital marketing campaigns across various channels, including SEO, SEM, email, and social media.
• Develop and schedule engaging content for social media platforms to drive brand awareness and customer interaction.
• Monitor and analyze website traffic and user behavior to identify areas for improvement in user experience and conversion rates.
• Assist in the creation and distribution of email marketing campaigns to nurture leads and promote products.
• Support the planning and execution of online advertising campaigns, optimizing for performance and ROI.
• Track key marketing metrics and provide regular reports on campaign performance to the marketing manager.

Requirements

• 1-2 years of experience in a digital marketing role, preferably with an e-commerce focus.
• Familiarity with SEO/SEM best practices and tools.
• Experience managing social media platforms for businesses.
• Basic understanding of email marketing principles and tools.
• Strong analytical skills and attention to detail.
• Ability to work effectively as part of a team in a fast-paced environment.

Benefits

• Competitive starting salary.
• Opportunities for training and professional development in digital marketing.
• A friendly and collaborative office environment in Cardiff .
• Contributory pension scheme.
• Generous staff discount on company products.