Open roleExternal

Digital Marketing Manager

Posted by Placements24
newcastle upon tyne, tyne and wear, NE29, United Kingdom
Full time
Hybrid
£55,000 - £55,000 Per Annum

Job Description

About the Role

Our client is seeking a strategic and results-oriented Digital Marketing Manager to drive online growth and engagement from their Newcastle upon Tyne office. You will be responsible for developing and executing innovative digital marketing campaigns across various channels to enhance brand visibility and generate leads. This role offers a hybrid working model, combining the benefits of in-office collaboration with the flexibility of remote work. You will work closely with sales, content, and design teams to ensure cohesive brand messaging and a seamless customer journey, playing a key role in the company's digital transformation and market expansion efforts.

Key Responsibilities

Develop and implement comprehensive digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing.
Manage and optimize paid advertising campaigns across platforms like Google Ads and social media channels.
Analyze campaign performance data, providing regular reports and actionable insights to stakeholders.
Collaborate with content creators to develop engaging and relevant marketing materials.
Stay abreast of the latest digital marketing trends, tools, and best practices.
Manage the digital marketing budget effectively to maximize ROI.

Requirements

5+ years of experience in digital marketing, with a proven track record of success.
Strong knowledge of SEO, SEM, analytics tools (e.g., Google Analytics), and marketing automation platforms.
Experience managing paid advertising campaigns and social media marketing.
Excellent analytical and problem-solving skills.
Strong understanding of content strategy and customer journey mapping .
Bachelor's degree in Marketing, Communications, or a related field.

Benefits