E-commerce Performance Marketer

About the Role

Our client is looking for a results-oriented E-commerce Performance Marketer to join their team, focusing on driving measurable growth through data-driven strategies. This role is integral to optimizing online sales funnels, managing paid acquisition channels, and ensuring maximum return on investment for marketing spend. You will be responsible for the planning, execution, and analysis of campaigns across various digital platforms, including Google Ads, social media advertising, and affiliate marketing. This position offers a fantastic opportunity for a performance-driven individual to make a substantial impact on the company's bottom line, working remotely.

Key Responsibilities

• Develop and manage paid advertising campaigns across Google Ads, social media platforms, and other relevant channels to drive e-commerce sales.
• Analyze campaign performance data, identify trends, and implement optimization strategies to improve conversion rates and reduce CPA.
• Manage the affiliate marketing program, including recruitment, onboarding, and performance tracking of partners.
• Conduct A/B testing on ad creatives, landing pages, and targeting parameters to enhance campaign effectiveness.
• Collaborate with the content and design teams to create compelling ad copy and visuals.
• Monitor industry trends and competitor activities to identify new growth opportunities.

Requirements

• Proven experience in performance marketing, specifically within an e-commerce environment.
• Strong proficiency with paid advertising platforms (Google Ads, Facebook Ads Manager, etc.) and analytics tools (Google Analytics).
• Demonstrable experience in managing budgets and optimizing campaigns for ROI.
• Excellent analytical and problem-solving skills, with a data-first approach.
• Experience with affiliate marketing platforms and strategies is a plus.
• Strong understanding of the e-commerce customer journey and conversion rate optimization (CRO).

Benefits

• Competitive salary with performance-based incentives.
• Fully remote working option for enhanced flexibility.
• Comprehensive benefits package including health and pension.
• Access to cutting-edge marketing tools and technologies.
• Opportunities for career advancement and professional development.