Lead E-commerce Social Media Manager (Remote)

About the Role

Our client is seeking an experienced and visionary Lead E-commerce Social Media Manager to guide their digital marketing strategy in a fully remote capacity. This senior role will be responsible for developing and executing comprehensive social media strategies that drive significant e-commerce sales, enhance brand equity, and foster strong customer loyalty. You will lead a talented team, manage substantial advertising budgets, and collaborate with key stakeholders to achieve ambitious growth targets. This is a pivotal opportunity to shape the online presence of a thriving e-commerce business and drive its success from anywhere.

Key Responsibilities

• Develop and oversee the implementation of a high-level, multi-channel social media strategy focused on driving e-commerce revenue and customer acquisition.
• Lead, mentor, and manage a team of social media specialists, fostering a high-performance culture.
• Manage and optimize significant paid social media advertising budgets across various platforms to maximize ROI and achieve campaign objectives.
• Define content strategies, ensuring brand voice consistency and compelling narratives that resonate with target audiences.
• Establish key performance indicators (KPIs), analyze complex data, and present strategic insights and recommendations to executive leadership.
• Collaborate closely with e-commerce, product, and marketing teams to ensure seamless integration of social media activities with overall business goals.

Requirements

• Minimum of 10 years of progressive experience in social media marketing, with at least 5 years in a leadership role within the e-commerce sector.
• Proven track record of developing and executing successful social media strategies that have resulted in substantial e-commerce growth and measurable business outcomes.
• Expertise in paid social media advertising, analytics, and conversion rate optimization.
• Strong understanding of e-commerce platforms, digital marketing funnels, and customer journey mapping.
• Exceptional leadership, strategic thinking, communication, and analytical skills.
• Master's degree in Marketing, Business Administration, or a related field, or equivalent extensive professional experience.

Benefits

• Highly competitive salary and bonus structure, reflecting senior-level expertise.
• Fully remote work environment with flexible working hours.
• Comprehensive health, dental, and vision insurance plans.
• Generous paid time off and robust retirement savings plan.
• Significant opportunities for professional growth, influence, and career advancement within a leading e-commerce company.