Senior Business Development Manager

Company Description

ABM Alliance is a global leader in bespoke executive events and project-led executive summits, designed to help organisations address complex challenges in a fast-moving, disruptive business landscape. With decades of combined international experience, the company specialises in intimate CXO-level experiences that drive measurable growth and business transformation. ABM Alliance connects senior executives with solution providers at the moment they are ready to learn, engage, and invest, through tailored closed-door virtual and in-person engagements. These programs are closely aligned with clients’ go-to-market strategies to maximise impact and return on investment. The company also owns Apella Technologies, a technology subsidiary that powers AI-driven matchmaking and real-time meeting scheduling to ensure every interaction is meaningful and results-focused.

Role Description

The Senior Business Development Manager is a full-time, on-site role based in Bristol, responsible for driving revenue growth through strategic client acquisition and long-term account development. This role focuses on identifying and qualifying senior-level decision makers, understanding their business priorities, and positioning ABM Alliance’s solutions to meet their needs.

Day-to-day activities include managing the full sales cycle, building and maintaining a robust pipeline, conducting consultative calls and meetings, and preparing proposals and commercial agreements. The Senior Business Development Manager will collaborate closely with marketing, event production, and operations teams to align outreach with campaign activity and ensure successful delivery of executive engagements. This role also involves tracking market trends, providing feedback on product and event offerings, and contributing to sales forecasting and strategic planning.

Qualifications

• Strong business development and B2B sales skills, including lead generation, pipeline management, and closing complex deals.
• Experience in consultative selling and relationship management with senior executives (C-level and VP-level) in enterprise or mid-market organisations.
• Background in events, conferences, or professional services, with the ability to articulate value propositions for executive experiences and technology solutions.
• Excellent communication, negotiation, and presentation skills, with the ability to tailor messages to different stakeholders.
• Analytical and strategic thinking skills, including the ability to interpret market trends, segment accounts, and prioritise opportunities.
• Comfort working with CRM systems and sales enablement tools, and interpreting data to inform sales activities and reporting.
• Proven ability to work independently, manage multiple opportunities simultaneously, and meet or exceed revenue targets.
• Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent professional experience.
• Previous experience in a similar senior sales or business development role is highly beneficial; experience in technology-driven or event-led solutions is a plus.
• Willingness to work on-site in Bristol

Compensation

Salary: £50,000 - £55,000 per annum (DOE) with an OTE of £150,000+ and uncapped commission.

Additional pay

• Commission pay
• Performance bonus
• Company events
• Company pension
• Referral programme
• Sick pay

Schedule

• 09:30 - 18:00, Monday to Friday (8.5-hour shifts, including a one-hour unpaid lunch break).

Experience

• Business development / Sales: 5 years (required)

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