Senior Digital Marketing Manager

About the Role

Our client is seeking a dynamic and strategic Senior Digital Marketing Manager to lead their marketing efforts in Oxford . This pivotal role involves developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive lead generation, and achieve business objectives. You will oversee a range of digital channels, analyze campaign performance, and manage a team of marketing professionals. This is an exceptional opportunity to shape the digital presence of a growing company and work within a culture that values innovation, data-driven decision-making, and collaborative success, operating within a flexible hybrid work model.

Key Responsibilities

• Develop and implement integrated digital marketing strategies across SEO, SEM, social media, email, content marketing, and paid advertising.
• Manage and optimize all digital advertising campaigns, ensuring maximum ROI.
• Analyze website traffic, campaign performance, and user engagement data to derive actionable insights.
• Oversee the creation of compelling digital content and marketing materials.
• Lead, mentor, and manage the digital marketing team, fostering a high-performance culture.
• Stay current with digital marketing trends, tools, and best practices, recommending innovative approaches.

Requirements

• Minimum of 7 years of experience in digital marketing, with at least 3 years in a management or senior role.
• Proven track record of successfully developing and executing data-driven digital marketing strategies.
• Extensive experience with SEO, SEM, PPC, social media marketing, and email marketing automation.
• Proficiency with analytics tools (e.g., Google Analytics) and marketing automation platforms.
• Strong leadership, communication, and project management skills.
• Experience managing marketing budgets and reporting on campaign performance to senior stakeholders.

Benefits

• Competitive executive-level salary and annual bonus.
• Hybrid working model offering flexibility between office and remote work.
• Comprehensive private healthcare and wellness programs.
• Generous holiday allowance and retirement savings plan.
• Significant opportunities for professional development and career advancement.