Open roleExternal
SEO Specialist
- reading, berkshire, RG1 1AA, United Kingdom
- Full time
- Hybrid
- £45,000 - £45,000 Per Annum
Job Description
About the Role
Our client is seeking a skilled and motivated SEO Specialist to join their expanding marketing team in Reading . This role is crucial for driving organic growth and improving search engine rankings for the company's websites. You will be responsible for conducting in-depth keyword research, optimising website content and structure, building high-quality backlinks, and staying abreast of the latest SEO trends and algorithm updates. This is an excellent opportunity to make a significant impact on online visibility and contribute to the company's digital success in a hybrid working model, offering flexibility and collaboration.
Key Responsibilities
- Develop and implement effective on-page and off-page SEO strategies to increase organic search rankings and traffic.
- Conduct comprehensive keyword research and competitor analysis to identify opportunities and inform content strategy.
- Optimise website content, meta tags, headings, and site architecture for search engines.
- Develop and execute a link-building strategy to acquire high-quality backlinks from relevant websites.
- Monitor website performance using SEO tools (e.g., SEMrush, Ahrefs, Google Search Console) and provide regular performance reports.
- Stay updated with search engine algorithm changes and industry best practices, adapting strategies accordingly.
Requirements
- Proven experience as an SEO Specialist with a track record of improving search engine rankings and organic traffic.
- In-depth knowledge of SEO principles, best practices, and tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
- Experience with keyword research, on-page optimisation, and link-building strategies.
- Understanding of technical SEO aspects, including site speed, mobile-friendliness, and crawlability.
- Strong analytical skills and the ability to interpret data to drive SEO decisions.
Benefits
- Competitive salary with performance-based incentives.
- Flexible hybrid working arrangement providing work-life balance in Reading .
- Comprehensive health and wellness benefits package.
- Opportunities for professional development, training, and certifications.
- A collaborative team environment focused on innovation and growth.