SEO Specialist
- reading, berkshire, RG1 1DN, United Kingdom
- Full time
- Hybrid
- £39,000 - £39,000 Per Annum
Job Description
About the Role
Our client is seeking a skilled SEO Specialist to enhance their online visibility and drive organic traffic to their website from Reading . This role involves conducting thorough keyword research, implementing on-page and off-page optimization strategies, and analyzing website performance to improve search engine rankings. You will work closely with the content and web development teams to ensure SEO best practices are integrated across all digital efforts. This is an exciting opportunity for an SEO professional looking to grow their career and make a tangible impact in a hybrid work environment.
Key Responsibilities
- Conduct comprehensive keyword research and competitor analysis to identify optimization opportunities.
- Implement on-page SEO strategies, including meta tag optimization, content enhancement, and internal linking.
- Develop and execute off-page SEO strategies, including link building and digital PR outreach.
- Monitor website performance using SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) and provide regular reports.
- Identify technical SEO issues and collaborate with web development teams to resolve them.
- Stay up-to-date with search engine algorithm updates and industry trends to adapt strategies accordingly.
- Work with content creators to ensure all content is optimized for search engines.
Requirements
- Proven experience as an SEO Specialist or in a similar SEO-focused role.
- In-depth knowledge of search engine algorithms, SEO best practices, and keyword research methodologies.
- Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, or Ahrefs.
- Understanding of technical SEO aspects, including site speed, mobile-friendliness, and crawlability.
- Experience with content management systems (CMS) like WordPress.
- Strong analytical skills and the ability to translate data into actionable insights.
Benefits
- Competitive salary package.
- Hybrid working model offering flexibility.
- Comprehensive health and wellness benefits.
- Pension scheme and generous holiday allowance.
- Opportunities for continuous learning and professional development in SEO.


