Social Media Manager

About the Role

Our client is seeking an experienced and strategic Social Media Manager to lead their online community engagement efforts, working remotely from anywhere in the UK, with a focus on their operations in Belfast . This role is pivotal in shaping our brand's voice and presence across all relevant social media channels. You will be responsible for developing and implementing innovative social media strategies, creating engaging content, and fostering a strong, interactive community around our brand. The ideal candidate is a forward-thinking digital native, passionate about social media trends and adept at building meaningful connections with online audiences.

Key Responsibilities

• Develop and execute a comprehensive social media strategy aligned with marketing and business objectives.
• Create, curate, and manage published content (images, video, written) across all social media platforms.
• Monitor social media channels for industry trends, conversations, and potential engagement opportunities.
• Engage with our online community, respond to comments and queries promptly and professionally, and foster positive relationships.
• Analyze social media performance metrics, generate reports, and provide insights for strategy optimization.
• Collaborate with content creators, designers, and marketing teams to ensure brand consistency and campaign integration.

Requirements

• Proven work experience as a Social Media Manager or in a similar role, with a strong understanding of major social media platforms.
• Demonstrable success in developing and executing social media campaigns that achieve engagement and growth targets.
• Excellent content creation skills, including copywriting, basic visual design, and video editing capabilities.
• Strong analytical skills with experience using social media analytics tools to track performance and gain insights.
• Exceptional communication, interpersonal, and community management skills.

Benefits

• Competitive salary and remote working flexibility.
• Opportunity to shape and lead the social media presence for a growing brand.
• Allowance for home office setup and professional development.
• A collaborative and supportive virtual team environment.
• Generous holiday allowance and comprehensive benefits package.