Area Sales Manager - FMCG

About the Role

Our client is looking for a motivated and experienced Area Sales Manager to drive sales performance for their diverse FMCG product range across the Plymouth region. You will lead a team of sales representatives, develop sales strategies, and foster strong relationships with key retail partners. This role is pivotal in ensuring market penetration and achieving ambitious sales targets within your designated area.

Key Responsibilities

• Lead, coach, and motivate a team of sales representatives to achieve individual and team sales targets.
• Develop and implement effective sales strategies to maximize market share and revenue within the assigned territory.
• Build and maintain strong relationships with key accounts and retail partners.
• Monitor sales performance, analyse data, and provide regular reports to senior management.
• Identify new business opportunities and expand the customer base.
• Ensure effective implementation of promotional activities and product placement strategies.

Requirements

• Proven experience in sales management , ideally within the FMCG sector.
• Demonstrated success in leading and developing a sales team.
• Strong understanding of sales principles, market dynamics, and retail operations.
• Excellent communication, negotiation, and leadership skills.
• Ability to travel extensively within the designated sales area.

Benefits

• Competitive basic salary with a significant performance-based bonus structure.
• Company car and business expense reimbursement.
• Comprehensive training and development opportunities.
• Career advancement opportunities within a growing organisation.
• Be part of a successful and supportive sales team in the Plymouth area.