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Senior Media Strategist

Posted by Placements24
sheffield, south yorkshire, S1 1AE, United Kingdom
Full time
£62,000 - £62,000 Per Annum

Job Description

About the Role

Our client is seeking an innovative and experienced Senior Media Strategist to join their team in Sheffield . This role is responsible for crafting and executing cutting-edge media strategies that enhance brand visibility and achieve communication objectives. You will analyze market trends, identify target audiences, and develop integrated media plans across traditional and digital channels. Working closely with creative and PR teams, you will ensure seamless execution and measurable results, contributing to the overall success of client campaigns. This position offers a challenging and rewarding environment for a strategic thinker with a passion for media innovation.

Key Responsibilities

Develop and oversee the implementation of integrated media strategies for diverse clients.
Conduct in-depth market research and audience analysis to inform media planning.
Identify and evaluate new media opportunities and platforms.
Manage media budgets, ensuring optimal allocation of resources for maximum impact.
Collaborate with creative, PR, and account management teams to ensure campaign alignment.
Analyze media performance data and provide strategic recommendations for optimization.

Requirements

5+ years of experience in media planning and strategy, preferably within an agency setting.
Proven track record of developing and executing successful media campaigns across various channels.
Strong understanding of digital media, social media advertising, and traditional media.
Excellent analytical and problem-solving skills, with strong data interpretation abilities.
Exceptional communication and presentation skills, with the ability to influence stakeholders.
Bachelor's degree in Marketing, Advertising, Communications, or a related field.

Benefits