Senior Media Strategist

About the Role

Our client is seeking a highly strategic and analytical Senior Media Strategist to lead their media planning and execution efforts, working remotely. This role will be instrumental in developing innovative media strategies that maximize reach, engagement, and ROI for the company's campaigns. You will leverage data and market insights to identify optimal media channels, target audiences, and campaign tactics. The ideal candidate is a data-driven media expert with a comprehensive understanding of the evolving media landscape, passionate about crafting impactful campaigns that drive measurable business results for a prestigious organization in Oxford .

Key Responsibilities

• Develop and implement integrated media strategies across digital and traditional channels.
• Conduct in-depth market research, audience analysis, and competitive landscape assessments.
• Identify and evaluate new media opportunities and innovative campaign approaches.
• Manage media budgets effectively, ensuring optimal allocation and performance.
• Collaborate with creative, content, and PR teams to ensure cohesive campaign execution.
• Analyze media campaign performance, providing detailed reports and actionable insights for continuous improvement.

Requirements

• Extensive experience in media planning, strategy, and execution, preferably in an agency or in-house role.
• Strong analytical skills with the ability to interpret complex data and translate it into strategic recommendations.
• Proven experience with various media channels, including digital (PPC, social, programmatic) and traditional (TV, print, radio).
• Excellent understanding of media metrics, campaign tracking, and performance analysis tools.
• Exceptional presentation and communication skills, with the ability to influence stakeholders.
• Bachelor's degree in Marketing, Advertising, Business, or a related field.

Benefits

• Fully remote position offering excellent work-life balance and flexibility.
• Competitive salary with a comprehensive benefits package.
• Significant opportunities for professional development and career advancement.
• Exposure to diverse and high-impact marketing campaigns.
• Be part of a dynamic and data-focused team dedicated to media excellence.