Sales Manager - FMCG

About the Role

Our client, a dynamic leader in the FMCG sector , is seeking an experienced and results-driven Sales Manager to spearhead their commercial activities in the Leicester region. This pivotal role involves leading a high-performing sales team, developing strategic account plans, and driving revenue growth across key retail and wholesale channels. You will be instrumental in shaping the company's market presence, fostering strong client relationships, and ensuring the successful launch and penetration of new product lines within this competitive landscape. This is an exceptional opportunity to make a significant impact within a forward-thinking organization committed to innovation and excellence.

Key Responsibilities

• Develop and implement comprehensive sales strategies to achieve and exceed targets within the FMCG market .
• Lead, motivate, and manage a team of sales representatives, providing coaching and performance management.
• Build and maintain strong, long-lasting relationships with key customers, distributors, and stakeholders.
• Analyze sales data, market trends, and competitor activities to identify new business opportunities.
• Collaborate with marketing and product development teams to ensure alignment and support new product introductions.
• Manage the sales budget effectively, optimizing resource allocation for maximum ROI.

Requirements

• Proven track record of success in a senior sales role within the FMCG industry .
• Demonstrable experience in developing and executing effective sales strategies.
• Strong leadership and team management skills, with a passion for developing talent.
• Excellent negotiation, communication, and interpersonal skills.
• Proficiency in CRM software and data analysis tools.
• Full UK driving license and willingness to travel extensively within the designated sales territory.

Benefits

• Competitive annual salary with performance-based bonus incentives.
• Company car and fuel allowance.
• Comprehensive private healthcare coverage.
• Generous pension scheme contributions.
• Opportunities for professional development and career advancement within a growing company.